ONI 274 20oz Awa Natural Indigo Regular Straight Jeans
HomeStore

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans

Select Size
From $11,138.60

Original: $37,128.67

-70%
ONI 274 20oz Awa Natural Indigo Regular Straight Jeans

$37,128.67

$11,138.60

The Story

The ONI Denim 274 Awa Natural Indigo Jeans represent the absolute pinnacle of ONI’s craftsmanship—an extraordinary denim created through handwork, time, and traditional Japanese dyeing techniques that can no longer be replicated at scale. Produced over approximately 18 months in collaboration with the Awa Shōai Kōbō indigo workshop in Tokushima Prefecture, this fabric stands as one of the most ambitious projects ever undertaken by ONI.

The warp yarns are hand-dyed using Awa natural indigo, Japan’s most revered indigo tradition, at a cultural heritage dyeing workshop in Tokushima. Each hank is dyed by hand, allowing the indigo to penetrate unevenly and organically into the cotton fibers. Unlike rope-dyed yarns, this process creates soft tonal variation and subtle vertical striping that emerges only when hand-dyed yarns are woven. These yarns are then woven on extremely old antique shuttle looms, where low-tension weaving preserves the irregularity and depth of the yarn, producing a texture that simply cannot be achieved on modern looms or even vintage G3 shuttle looms.

The result is a 20oz slubby denim with remarkable dimensionality—dense yet alive, heavy yet expressive. The surface reveals complex indigo shading with natural highs and lows, while the fabric promises slow, graceful fading that reflects both the hand of the artisan and the passage of time. Every wear brings out new character rather than sharp contrast, making this denim more about depth than drama.

This model is cut in ONI’s Regular Straight silhouette, offering a balanced and timeless shape with a comfortable rise and room throughout the leg. It’s a versatile cut that allows the fabric to take center stage—classic, wearable, and perfectly suited to such a special textile.

Details are kept purposeful and authentic: original ONI donut buttons, punched copper rivets, a cowhide leather patch, and clean white selvedge. Each pair is one-washed for stability while preserving the integrity of the fabric.

Production was extremely limited due to the difficulty of working with hand-dyed natural indigo and ONI’s uncompromising quality standards. Only 186 pairs were produced, each individually serial-numbered, making this a true collector’s piece and one of the rarest ONI denims ever released.

Fit Notes: These jeans have a standard sizing. We recommend choosing your usual size. However, as always, we recommend checking the size chart first to find your perfect size. The fabric is unsanforized, but the jeans have been one-washed, so no further shrinkage is expected. The waist will experience the typical stretching seen in ONI denim due to the low tension weave, although not as much as the secret denim. Expect approximately 1 inches of stretching.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 2

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 3

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 4

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 5

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 6

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 7

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 8

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 9

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 10

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 11

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 12

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 13

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 14

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 15

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 16

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 17

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 18

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

ONI 274 20oz Awa Natural Indigo Regular Straight Jeans - Image 19

Details & Craftsmanship

Every detail has been carefully considered to bring you the perfect product.

Description

The ONI Denim 274 Awa Natural Indigo Jeans represent the absolute pinnacle of ONI’s craftsmanship—an extraordinary denim created through handwork, time, and traditional Japanese dyeing techniques that can no longer be replicated at scale. Produced over approximately 18 months in collaboration with the Awa Shōai Kōbō indigo workshop in Tokushima Prefecture, this fabric stands as one of the most ambitious projects ever undertaken by ONI.

The warp yarns are hand-dyed using Awa natural indigo, Japan’s most revered indigo tradition, at a cultural heritage dyeing workshop in Tokushima. Each hank is dyed by hand, allowing the indigo to penetrate unevenly and organically into the cotton fibers. Unlike rope-dyed yarns, this process creates soft tonal variation and subtle vertical striping that emerges only when hand-dyed yarns are woven. These yarns are then woven on extremely old antique shuttle looms, where low-tension weaving preserves the irregularity and depth of the yarn, producing a texture that simply cannot be achieved on modern looms or even vintage G3 shuttle looms.

The result is a 20oz slubby denim with remarkable dimensionality—dense yet alive, heavy yet expressive. The surface reveals complex indigo shading with natural highs and lows, while the fabric promises slow, graceful fading that reflects both the hand of the artisan and the passage of time. Every wear brings out new character rather than sharp contrast, making this denim more about depth than drama.

This model is cut in ONI’s Regular Straight silhouette, offering a balanced and timeless shape with a comfortable rise and room throughout the leg. It’s a versatile cut that allows the fabric to take center stage—classic, wearable, and perfectly suited to such a special textile.

Details are kept purposeful and authentic: original ONI donut buttons, punched copper rivets, a cowhide leather patch, and clean white selvedge. Each pair is one-washed for stability while preserving the integrity of the fabric.

Production was extremely limited due to the difficulty of working with hand-dyed natural indigo and ONI’s uncompromising quality standards. Only 186 pairs were produced, each individually serial-numbered, making this a true collector’s piece and one of the rarest ONI denims ever released.

Fit Notes: These jeans have a standard sizing. We recommend choosing your usual size. However, as always, we recommend checking the size chart first to find your perfect size. The fabric is unsanforized, but the jeans have been one-washed, so no further shrinkage is expected. The waist will experience the typical stretching seen in ONI denim due to the low tension weave, although not as much as the secret denim. Expect approximately 1 inches of stretching.

You may also like

-70%NEW
Thumbnail 1Thumbnail 2

UES Polo Shirt Indigo

$16,262.91

$4,878.87

-70%NEW
Thumbnail 1Thumbnail 2

TCB 50´s Regular Straight Jeans

$22,332.86

$6,699.86

-70%NEW
Thumbnail 1Thumbnail 2

The Strike Gold 2105 Brown Weft Slim Straight Jeans

$28,975.46

$8,692.64

-70%NEW
Thumbnail 1Thumbnail 2

TCB U.S.N. Seamens Trousers

$16,721.01

$5,016.30

-70%NEW
Thumbnail 1Thumbnail 2

UES Indigo Heavy Flannel Shirt

$27,372.07

$8,211.62

-70%NEW
Thumbnail 1Thumbnail 2

TCB 60´s Regular Straight Jeans

$23,363.61

$7,009.08

-70%NEW
Thumbnail 1Thumbnail 2

TCB 60´s Type III Denim Jacket

$23,821.72

$7,146.52

-70%NEW
Thumbnail 1Thumbnail 2

TCB U.S.N. Seamens Jacket

$19,469.67

$5,840.90

-70%NEW
Thumbnail 1Thumbnail 2

TCB 50´s Type II Denim Jacket

$22,790.97

$6,837.29

-70%NEW
Thumbnail 1Thumbnail 2

TCB Ranchman Denim Shirt

$17,751.76

$5,325.53

-70%NEW
Thumbnail 1Thumbnail 2

The Strike Gold Loopwheeled Sweatshirt Oatmeal

$17,751.76

$5,325.53

-70%NEW
Thumbnail 1Thumbnail 2

Pras Shellcap Low Sneakers Kinari/Off White

$16,262.91

$4,878.87